Planning: casting

One of my first Choices for my main actor was Sam Peace. Sam is 18 years old and is currently being cast for a film due to be released in 2018, he is also a very good guitarist  which is also the main reason i would of chose him, this is due my music video being a mixture of performance and narrative. Furthermore Sam has had lots of experience of being infront of a camera meaning he would not feel nervous under pressure. However the the main reason i chose him is that in the past he has done music videos before for some smaller groups, acting as a guitarist and just covering the song. He also has a very strong voice meaning that he would easily carry the words throughout the production. He listens to a wide range of music and dresses in a similar manner to the artists who he will be partly portraying in the performance sections. Also Sam owns a 2 guitars which makes it easier as will not need to purchase any of them for props. Below is a video of him miming the lyrics to the chosen song 


 Another actor i am thinking of being in my production would be Sams girlfriend. The main reason is that i would like to show a story within my music video and it would be easier if they are actually together in real life. This makes it easier to find certain props such as a picture of them together which would b used within the video, Furthermore she has also done some acting as well which helps the fact that she wouldn't by camera shy (Picture coming soon)

For some scenes that involved the use of a car i needed someone who could drive and sam cannot drive. For this i used one of my other actors choices Daniel Smith. Daniel looks similar to Sam and has the same sort of hair style, plus he can drive which is needed for some of my scenes.  For these reasons this is why i chose him to be used as a double for Sam within my music video. In his spare time he enjoys playing the guitar which could become useful if I needed him to play some parts within the video. 




  

Planning: Audience Feedback

After completing my animatic i then showed it to a number of people and asked for the opinions on it a how it could be improved. I asked a large amount of people so i would be able to cover a wide basis of opinions and to also cover the correct demographic of which my music video is based. I will try and incorporate all of there opinions into my finished music video 


One persons opinion was that "I really enjoyed the animatic and could easily tell the story within it. However to improve i think you could have a little less of the lip syncing scenes and focus more on the story. But overall i would definitely recommend this song a music video to a friend." In the final product i will focus more on the story part while still having some parts of performance.


Another person said "I liked the concept of your video, but with the amount of lip syncing required you will need to get someone who is comfortable in front of a camera and is good at lip syncing"  For this i asked for a clip of my chosen actor lip syncing to the chosen song to make sure he was good for the music video. Below is that practise video 

Planning Props

As my music video is part performance, i will be needing a guitar for Sam to play. I was looking for the same guitar which George Ezra uses in his other music videos, however after doing some research the price of the guitar is very high, being over £2600, which is way over my budget for my production. 






                                                  This is the final guitar i used for filming. This one is the exact same one the sam actually owns, so it is very easy to use this in the actual video.  







This is the final guitar i used in the CD digipack and music magazine advertisement. The reason i used this one is that the colours is a lot more vibrant than Sams one and therefore it would stand out more to an audience